Different Types Of Best Western Hotels

Travelers seeking reliable lodging often turn to Best Western, but many don't realize the breadth of options within the brand. Understanding these distinct hotel types is crucial for maximizing value and ensuring a stay that aligns with individual needs and preferences.

This article breaks down the various Best Western hotel categories, providing essential details to help you choose the perfect accommodation for your next trip.

Core Best Western Brands

The Best Western brand portfolio is structured to cater to a wide range of traveler profiles. These brands are available worldwide.

Best Western Hotels & Resorts

The flagship brand, Best Western Hotels & Resorts, offers dependable comfort and value. These properties often feature amenities like complimentary breakfast, pools, and fitness centers.

They represent the standard offering, catering to budget-conscious travelers without sacrificing quality. Expect consistent service and clean rooms.

Best Western Plus

Best Western Plus properties represent a step up in terms of amenities and service. You'll find enhanced breakfast options, upgraded room décor, and often additional services like business centers.

These hotels appeal to travelers seeking a bit more comfort and convenience without breaking the bank. Many business travelers favor Best Western Plus locations.

Best Western Premier

For a more upscale experience, Best Western Premier hotels provide premium amenities and sophisticated design. Expect full-service restaurants, well-equipped fitness centers, and refined room appointments.

These hotels target discerning travelers who appreciate higher quality and a more luxurious stay. They often feature unique architectural designs and offer superior customer service.

Extended Stay Options

Best Western also provides options designed for longer stays.

Executive Residency by Best Western

Executive Residency by Best Western offers apartment-style accommodations ideal for extended stays. These properties feature fully equipped kitchens, spacious living areas, and on-site laundry facilities.

Targeting business travelers and families, Executive Residency provides a comfortable and convenient home-away-from-home experience. It is useful for longer projects.

SureStay Studio by Best Western

SureStay Studio by Best Western is the more basic extended stay option. These also include kitchenette facilities for preparing your own food.

These rooms allow you to save money on food and provide some basic comfort for long stays.

Boutique and Unique Brands

For travelers seeking unique and stylish accommodations, Best Western offers several boutique brands.

Vīb Best Western

Vīb Best Western (pronounced "vibe") is a modern, urban-style hotel concept. They are designed with social travelers in mind, featuring communal spaces, tech-friendly amenities, and vibrant décor.

Vīb caters to a younger demographic and those seeking a more dynamic and interactive hotel experience. The brand is expanding rapidly in urban centers.

GLō Best Western

GLō Best Western is a contemporary and stylish hotel brand with a focus on design and functionality. Expect bright, modern rooms, well-equipped fitness centers, and tech-savvy amenities.

GLō appeals to travelers who appreciate modern design and value-driven pricing. The brand emphasizes efficiency and convenience.

BW Signature Collection by Best Western

BW Signature Collection by Best Western is a collection of independently owned and operated hotels. Each property maintains its unique character while adhering to Best Western's quality standards.

This brand offers a diverse range of accommodations, from historic inns to modern boutique hotels. This provides a unique flair.

Soft Brands

Best Western's soft brands offer even more individuality.

WorldHotels Collection

The WorldHotels Collection is a portfolio of independent luxury hotels and resorts. The hotels in this collection offer exceptional service, distinctive design, and unforgettable experiences.

This collection caters to the most discerning travelers seeking unparalleled luxury and personalized service. Membership in WorldHotels Collection is by invitation only.

SureStay Collection by Best Western

SureStay Collection by Best Western is a value-oriented soft brand that allows independent hotels to leverage Best Western's global distribution network and loyalty program. This is for a great value.

SureStay hotels offer dependable comfort and affordability, appealing to budget-conscious travelers. The hotels maintain their unique character while adhering to Best Western's standards.

Ongoing Developments

Best Western continues to evolve its brand portfolio to meet the changing needs of travelers. Expect to see new hotel concepts and enhanced amenities across all brands in the future.

Staying informed about these developments will help you make the most of your Best Western stays.