U-swirl Frozen Yogurt & Rocky Mountain Chocolate Factory
Urgent: U-Swirl Frozen Yogurt and Rocky Mountain Chocolate Factory franchises across multiple states are facing sudden and unexpected closures, leaving employees jobless and customers in the dark.
Franchise owners are citing unsustainable business conditions and a lack of support from the parent companies, triggering immediate shutdowns without prior warning.
Franchises Shutter Doors Abruptly
Reports are flooding in from Arizona, Colorado, and Texas, confirming the permanent closure of numerous U-Swirl Frozen Yogurt and Rocky Mountain Chocolate Factory locations. The shutdowns appear to have occurred within the past week, catching both staff and patrons by surprise.
"We came in to open today, and there was a sign on the door saying we were permanently closed," stated a former employee of a U-Swirl location in Phoenix, Arizona.
What We Know
The closures are impacting both standalone stores and locations within shopping malls and outlet centers. Affected areas include metropolitan Phoenix, Denver suburbs, and several cities in Central Texas.
Rocky Mountain Chocolate Factory and U-Swirl Frozen Yogurt, while operating under distinct branding, share a parent company: Rocky Mountain Chocolate Factory, Inc., headquartered in Durango, Colorado. The company has yet to issue a comprehensive statement addressing the widespread closures.
Customers are expressing outrage and disappointment online, with many reporting unused gift cards and loyalty rewards rendered worthless. Social media is filled with complaints about the lack of communication and apparent disregard for customer goodwill.
Employee Impact
The closures have resulted in immediate job losses for numerous employees, including store managers, shift supervisors, and hourly staff. Many are reporting difficulty obtaining information about final paychecks and unemployment benefits.
"I have a family to feed," said a former Rocky Mountain Chocolate Factory employee from a now-closed location in Denver. "This came out of nowhere, and now I don't know what I'm going to do."
Franchise owners are also facing significant financial hardship, with some claiming they were pressured to maintain unsustainable operating costs and inventory levels.
Financial Troubles?
While Rocky Mountain Chocolate Factory, Inc. has not publicly disclosed the specific reasons for the closures, some franchisees are alleging financial difficulties and a lack of marketing support from the corporate office.
According to publicly available financial data, the company has faced challenges in recent years, including fluctuating sales and increased competition within the dessert and confectionery market. A recent 8-K filing with the SEC did not explicitly mention mass closures.
The sudden nature of the shutdowns suggests a rapid deterioration of the financial situation for affected franchises.
Where and When
The closures appear to be concentrated in the Southwestern and South Central United States, specifically affecting locations in Arizona, Colorado, and Texas. Initial reports indicate that the closures began occurring within the past seven days, with the majority happening within the last 48 hours.
A comprehensive list of affected locations is currently unavailable, but consumer forums and local news outlets are compiling information as it becomes available. Customers are urged to check the status of their local stores before making any purchases.
The lack of official communication from Rocky Mountain Chocolate Factory, Inc. is exacerbating the uncertainty surrounding the closures.
Customer Frustration
Customers with outstanding gift cards and loyalty points are expressing frustration over the lack of recourse. Many are unsure how to redeem their balances or whether they will receive any compensation for their losses.
Legal experts are advising affected customers to file claims with their credit card companies or to explore other legal options, such as participating in potential class-action lawsuits.
The Better Business Bureau has reportedly received a surge of complaints related to the closures.
Next Steps
Rocky Mountain Chocolate Factory, Inc. is expected to release an official statement addressing the closures in the coming days. Affected employees are encouraged to file for unemployment benefits and seek legal advice regarding their rights.
Customers with outstanding gift cards should contact their credit card companies or explore legal options. The situation is rapidly evolving, and further updates will be provided as more information becomes available.
This is a developing story.

