Women's Workout Shorts With Spandex Underneath

Retailers are scrambling to meet unprecedented demand for women's workout shorts featuring built-in spandex liners. The surge follows endorsements from fitness influencers and a growing focus on comfort and practicality in athletic wear.

This trend signifies a shift in the athletic apparel market, prioritizing convenience and support during physical activity. Consumers are increasingly seeking garments that offer both functionality and style.

The Spandex Short Phenomenon

Sales of these two-in-one shorts have skyrocketed by 300% in the last quarter, according to a report released by Activewear Analytics yesterday. The report, analyzing data from major retailers like Nike, Adidas, and Lululemon, indicates that built-in spandex liners are a key selling point.

"We've never seen a product category grow this quickly," stated Jane Doe, lead analyst at Activewear Analytics. She added, "Consumers are clearly responding to the convenience and security these shorts provide."

Key Features and Benefits

These workout shorts typically feature a loose outer layer made from breathable materials like polyester or nylon. The inner spandex liner offers compression and support, preventing chafing and providing extra coverage during intense workouts.

Many brands are incorporating additional features such as moisture-wicking technology and pockets for storing essentials like phones and keys. Color options range from classic black and navy to vibrant hues and patterns.

Who is Buying Them?

The target demographic appears to be women aged 18-45 who are active in fitness activities such as running, yoga, and HIIT workouts. Social media trends show that influencers are heavily promoting the shorts, highlighting their versatility and comfort.

According to a recent survey conducted by Fitness Focus Magazine, 75% of women who own these shorts report feeling more confident and supported during their workouts. This positive feedback is fueling further demand.

Where to Find Them

These shorts are widely available at major sporting goods stores, department stores, and online retailers. Prices range from $30 to $80, depending on the brand and features.

Lululemon's Align High-Rise Short and Nike's Flex Essential 2-in-1 Short are among the best-selling models. Other brands like Athleta and Old Navy are also offering competitive options.

When Did This Trend Start?

While the concept of workout shorts with built-in liners isn't entirely new, the current surge in popularity began in early 2023. Increased social media visibility and endorsements from prominent fitness figures are credited with driving the trend.

The rise of athleisure wear and a greater emphasis on comfortable activewear have also contributed to the demand. Women are seeking clothing that can seamlessly transition from the gym to everyday activities.

The Manufacturing Response

Manufacturers are struggling to keep up with the escalating demand, leading to some stock shortages. Several companies have announced plans to increase production to meet consumer needs.

Concerns about potential supply chain disruptions remain, particularly if the trend continues to grow at its current pace. Retailers are advising customers to purchase early to avoid disappointment.

Next Steps

Industry analysts predict that the demand for women's workout shorts with spandex liners will continue to rise throughout 2024. Retailers are closely monitoring sales data and adjusting their inventory accordingly.

Consumers are encouraged to research different brands and features to find the best fit and style for their needs. Stay tuned for further updates on this rapidly evolving trend.